Insight /
Digital-first design
The Summit Lite model blends the brand’s prestige and heritage with the latest technology, a single stylish device with impressive functionality.
The challenge was to create a flexible design system that could transition seamlessly between time display, activity tracker and other apps – helping the wearer stay on top of fitness, sleep, and energy with ease. It also needed a functional design system that didn’t compromise on style and usability, for a watch that works perfectly in the boardroom and at the gym.