Work submitted for IMA is scored using 5 different criteria — design, content, feature functionality, usability, and standard compliance, with the maximum potential score being a 500. Beyond’s work for Build with Google Cloud earned a total of 489 points, putting us in place for the highest recognition possible — the “best in class” award.
Build with Google Cloud, which won the esteemed award in the “marketing” websites category, is a thought leadership editorial platform. The team designed and built a content marketing platform that could engage customers with a fresh editorial approach to thought leadership. Gathering insights and data through focus group testing and surveys, we collaborated with Google to tightly align goals and create a bespoke UI and visual identity that deeply engaged the target audience. With features that offer value for the user and are optimized for further market growth, Build with Google Cloud is positioned to inspire a unique group of technology leaders who are becoming movers and shakers in the industry and society.
To learn more about how we partnered with Build with Google Cloud, check out this case study.
The Interactive Media Awards™ recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement.
Created by the Interactive Media Council, Inc. (IMC), a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, the competition is designed to elevate the standards of excellence on the Internet and offer winners a boost in marketing and exposure.