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Home > 2010 > January

Monthly Archives: January 2010

Earned Media Spend Really Can Compete With PPC Spend

Posted on January 28, 2010 by David Hargreaves

I have spent over twenty years in the PR industry and ever since I joined the industry as a little science graduate, I have always had a fascination we with how we can better measure the success of our work. … Continue reading

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Categories: Analytics & Measurement, Uncategorized
Tags: Data Mining, Digital PR, Earned Media, PR Measurement and Evolution, Project Metal, Real Value
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